POPSHIFT

Popshift is a digital platform that shares narratives about the immigrant diaspora, primarily with a focus on the South Asian community. With a mission to spotlight entertainment and culture, Popshift strives to tell compelling stories that resonate with diverse audiences.

DESI ME DATING. Creative production (conceptualization, casting, & content management) for the blind dating web series.

Watch the full web series here.

SOCIAL MEDIA MARKETING. Coordination for influencer marketing + original reels.

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  • ○ Desi Me Dating Season 1: https://bit.ly/desi-me-dating-1
    ○ Desi Me Dating Season 2: https://bit.ly/desi-me-dating-2

  • Popshift team supporting credits:

    ○ Director + editor: Raghu Alla
    ○ Co-creative producers: Prena Dadlani, Vasvi Mullick
    ○ Videographers: Matt DeCola, Brian Jara
    ○ Social edits + graphics: Adom Woods
    ○ Audio capture: Sal Barra
    ○ Title music: Sanjoy Deb
    ○ Branding: Akshay Vig
    ○ Makeup & hair: Sanjana Raj
    ○ Production assistants: Bertrand Cayo, TJ Singh

    Season 1 Cast:

    ○ Divyanshi Girotra
    ○ Gautam Kapur
    ○ Pawan Marfatia
    ○ Krupa Patel
    ○ Sailesh Ramalingam
    ○ Prarthana Ranjit
    ○ Nadia Saxena